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Lender DetailsAdvantage Finance Ltd
Motor Finance

Advantage Finance Ltd

Also known as: Advantage Finance; advantage-finance.co.uk

Advantage Finance is a UK motor finance company specialising in Hire Purchase agreements for used vehicles. It focuses on customers who have difficulty accessing mainstream motor finance, including people with poor or limited credit histories, previous county court judgments, or recent financial difficulties.

Advantage Finance works through a network of car dealerships across the UK. Finance is arranged at the point of sale, with the customer making fixed monthly payments over the term of the agreement and owning the vehicle outright at the end.

Because Advantage Finance lends to higher-risk customers, interest rates are typically significantly higher than mainstream motor finance products. It is important to understand the total amount you will repay, not just the monthly payment, before signing any agreement.

Advantage Finance has been part of the broader motor finance landscape affected by the FCA's review of historical commission arrangements between dealers and lenders. If you have or had an Advantage Finance agreement, it may be worth reading the FCA's published consumer guidance on this issue.

If you have an Advantage Finance agreement and need to contact them, details are available on their website at advantage-finance.co.uk. Advantage Finance Ltd is authorised and regulated by the Financial Conduct Authority.

If you are finding it difficult to keep up with repayments, contact Advantage Finance as early as possible. Free debt advice is available from StepChange on 0800 138 1111, National Debtline on 0808 808 4000, or Citizens Advice. These services are free and can help you understand your options.

Quick summary

Company typeMotor Finance
Trading namesAdvantage Finance; advantage-finance.co.uk
FCA Firm Ref (FRN)307864
FCA statusAuthorised and Regulated by the Financial Conduct Authority (FRN 307864)
Companies House no.03773673
Company statusActive
Parent companyS&U PLC (LSE: SUS) — publicly listed specialist consumer credit group
Date last checked2026-06-05

Always verify this information directly with the company, the FCA Register and Companies House before relying on it.

General guidance only. Information on this page is for general reference. Ask Fin does not provide regulated financial, debt, legal or tax advice. Fields marked “Not verified” have not been independently confirmed.

Why someone might search for Advantage Finance Ltd

HP or PCP agreement query
Settlement figure
Vehicle repossession concern
Commission complaint
Affordability concern
Arrears
Voluntary termination rights
Complaint

Before you contact Advantage Finance Ltd

  • 1Check the company name and any trading names carefully.
  • 2Verify the company on the FCA Register at register.fca.org.uk before sharing personal or financial details.
  • 3Check the Companies House record if relevant.
  • 4Do not share payment card or bank details unless you are certain you are dealing with the real company.
  • 5Keep copies of all letters, emails, screenshots and payment records.
  • 6If you are unsure or under financial pressure, get free debt advice before taking action.
  • 7Check whether your agreement is HP, PCP, PCH or another product — your rights differ.
  • 8Request a copy of your agreement and a current statement of account.
  • 9Check whether the Financial Ombudsman Service has issued any guidance on your type of complaint.

Questions worth asking

These are general questions that may be relevant to your situation. They are not personalised advice.

  • ?Is my agreement HP, PCP, PCH or another type of product?
  • ?What is my current settlement figure?
  • ?What happens if I am in arrears?
  • ?What are my voluntary termination rights under the Consumer Credit Act?
  • ?How do I make a complaint about how this finance was sold or about commission?
  • ?Who do I contact if I believe the vehicle is at risk of repossession?

Contact details

Phone01472 233200
Registered address2 Stratford Court, C/O S&U Plc, Cranmore Boulevard, Shirley, Solihull, England, B90 4QT
Customer contact addressUnit 7 Acorn Business Park, Moss Road, Grimsby, DN32 0LW

Always use contact details from Advantage Finance Ltd’s official website ↗ or the FCA Register — not from unexpected letters or messages.

Regulatory and company information

FCA Firm Reference Number307864
FCA statusAuthorised and Regulated by the Financial Conduct Authority (FRN 307864)
Companies House number03773673
Company statusActive
Parent companyS&U PLC (LSE: SUS) — publicly listed specialist consumer credit group

Useful official links

What they do

Main products and services

Car finance (Hire Purchase); Electric car finance; Van finance; Caravan finance; Motorcycle finance; Near-prime and non-prime motor finance

Trading names and group notes

Subsidiary of S&U PLC (Companies House 00342025), listed on the London Stock Exchange since 1961. S&U also owns Aspen Bridging (property bridging finance). FCA confirmed lifting of collection process restrictions on Advantage Finance (announced via Morningstar, October 2024). Member of the Finance and Leasing Association (FLA). Living Wage Employer accreditation; Investors in People accreditation; Women's Aid NEL partnership noted on website. ICO registered.

Reviews and public sentiment

Review scores are third-party public indicators only. They are not proof of FCA compliance, product quality, or suitability for your circumstances.

Trustpilot

4.8–4.9

approx. 6,000 (as at mid-2026) reviews

Other review sources

Smart Money People – rated approx. 1.82 stars (16 reviews, car finance category — small sample, skewed negative); reviews.io presence confirmed; Finance and Leasing Association (FLA) member (confirmed on website); FCA FRN 307864 confirmed on company website; Companies House status Active (confirmed); Investors in People accreditation; Living Wage Employer; Women's Aid NEL partnership; LinkedIn: uk.linkedin.com/company/advantage-finance-ltd; Facebook: facebook.com/advantagefinanceltd; Instagram: instagram.com/advantagefinance; TikTok: @advantage.finance; FCA collection process restrictions previously imposed then lifted (Oct 2024); Subject to DCA motor finance redress scheme PS26/3; Customer portal: customer.advantage-finance.co.uk; Partner portal: partner.advantage-finance.co.uk

Overall public sentiment

Trustpilot score is very high (4.8–4.9) based on approximately 6,000 reviews, with customers consistently praising helpful, understanding staff particularly around financial difficulties. Smart Money People score is lower (1.82 stars, 16 reviews) — small sample driven by negative experiences. Company has faced regulatory scrutiny over collection practices (now resolved). DCA claims activity significant.

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Common questions about Advantage Finance Ltd

Is Advantage Finance Ltd a motor finance provider?+
Advantage Finance Ltd is listed in the Ask Fin directory as a Motor Finance company. Always verify their FCA registration at register.fca.org.uk before entering any agreement.
How do I get a settlement figure from Advantage Finance Ltd?+
Contact Advantage Finance Ltd directly to request a settlement figure for your agreement. You can also request a full statement of account. Keep a record of any settlement figure in writing.
What should I do if I cannot afford my car finance payments?+
Contact Advantage Finance Ltd as soon as possible. Lenders are required to treat customers in financial difficulty fairly. You may also want to get free debt advice from StepChange or National Debtline before contacting the lender. If you are struggling with payments or under financial pressure, free regulated debt advice is available from StepChange (0800 138 1111), National Debtline (0808 808 4000) and Citizens Advice (0800 144 8848).
How do I complain about Advantage Finance Ltd?+
Start by using Advantage Finance Ltd's formal complaints process. If you are not satisfied, you may be able to refer your complaint to the Financial Ombudsman Service (financial-ombudsman.org.uk). There are time limits on making FOS complaints, so do not delay.
What is voluntary termination and does it apply to my agreement?+
Voluntary termination rights under the Consumer Credit Act 1974 may allow you to return a vehicle once you have paid 50% of the total amount payable, in certain HP and PCP agreements. The exact rights depend on your agreement. Citizens Advice or National Debtline can help you understand your specific situation.
I have a complaint about commission. What should I do?+
The Financial Ombudsman Service has been handling motor finance commission complaints. Ask Fin is not a claims management company and cannot handle complaints for you. For general information, see our motor finance complaints guide at askfin.co.uk/lender-details/motor-finance-complaints.
Where can I get free support?+
If you are struggling with payments or under financial pressure, free regulated debt advice is available from StepChange (0800 138 1111), National Debtline (0808 808 4000) and Citizens Advice (0800 144 8848).

Answers are general guidance only. Rules and procedures may change. Always verify with the company or a qualified adviser.

Related guides and resources

Sources and date checks

Other Motor Finance companies

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