For many people, asking for a pay rise is the single highest-return action they could take for their finances — but it is also one of the most anxiety-inducing. A well-prepared conversation significantly increases your chances of success.
Before you ask: do the groundwork
- Research market rates for your role, experience and location. Check sites like Glassdoor, LinkedIn Salary, Reed and Totaljobs for current salary ranges.
- Document your contributions: projects delivered, problems solved, revenue generated, costs saved, clients retained. Concrete examples are far more persuasive than general statements.
- Consider timing: after a successful project, at your annual review, or when you have taken on significant additional responsibility are natural moments.
- Know your number: go in with a specific figure in mind, not a vague "more money". Anchoring to a number gives the conversation structure.
How to frame the conversation
Request a meeting specifically for this discussion — do not spring it at the end of an unrelated meeting. Be direct, not apologetic. A confident approach like: "I would like to talk about my salary. Based on my contributions over the past year and current market rates, I believe a salary of X reflects the value I bring."
Handling pushback
- "We do not have budget right now" — ask when the next review cycle is and what you would need to demonstrate to receive an increase then.
- "Your performance does not justify it" — ask specifically what they would need to see, and get it in writing if possible.
- "We can offer X but not Y" — consider whether the offer is fair or whether a counter-proposal is appropriate.
If the answer is no
A clear no with no path forward is useful information. It helps you decide whether to look externally. Statistics consistently show that changing employer is often the fastest route to a significant salary increase in the UK labour market.
General guidance only — not regulated financial advice.